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Do I need a content marketing strategy?

Do I need a content marketing strategy?

First, let’s define content marketing: Content marketing is creating and posting valuable information – “content” – about your business or industry that people will read, share, and remember. Whether you’re selling a product or providing a service, it’s...
Stuff: A Short Film

Stuff: A Short Film

This was a fun (and super quick) collaboration with @baughblabs. Edit, titles, and sound by yours truly. Enjoy. Process: He used an iPhone with the 8mm Vintage Camera app to create the bits of video. I edited  and created titles and sound using iMovie on my MacBook...
13 for ’13

13 for ’13

Each year I look back on my photos and try to pick my favorites from the year. It always amazes me that I can remember where I was and what I was feeling as I took the photo. Here are my choices for 2013: 13. We’re lucky to have a venue for track cycling so...

Tiny Dancer

It was 1991. I was a volunteer at a local HIV/AIDS organization. People would come in for anonymous testing and I would deliver their results a week later. Some days were good, and some days there were bad, very bad. I wanted to do more than just deliver results and...

Freedom

I try never take my freedom for granted − even the freedom to ride my bike whenever and wherever I want. Remembering our veterans today, including my Dad who served in WW...
It’s 40 degrees. What should I wear?

It’s 40 degrees. What should I wear?

Let’s face it: as cyclists, we’re obsessed with the weather. We check the weather the night before a morning ride, and again before we head out. Will it rain, be sunny, windy (a given if you’re in Chicago), snowing, humid? And whatever the...
Fragile

Fragile

I’m still in bed, waiting for the sun to rise so that I can head out for a ride. The past week has been a reminder of how fragile life truly is. “On and on the rain will fall Like tears from a star like tears from a star” On Monday, my brother was awakened by his...

Morning Tears

It was one of those perfect days on the bike: I felt great, and the day was bright and crisp. Not long after starting out, I was stopped at the light at Armitage and Western when I felt someone ride up behind me. I turned, smiled, and we simultaneously said,...
Tortilla Soup with Avocado and Charred Corn

Tortilla Soup with Avocado and Charred Corn

My obsession with soup continues. Tonight it was tortilla soup, a healthy blend of homemade vegetable broth, zucchini, onion, garlic (lots of it), carrots, fresh corn scraped from the cob, tomatoes, and of course, corn tortillas. This will serve two comfortably for...